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Green Room Be A Merchant

We’re launching a new range of George Home small domestic appliances and we want to see how you’re showcasing them in store!

Win star points

As part of the George Home range change we’re launching a full new kit and POS implementation to really showcase the quality behind our product, and make our modulars stand out.

And we’re giving away star points to stores for the best implementation! For a chance to win simply implement your SDA modular as described in the store brief, then upload an image of the finished display via the Be A Merchant iPad app or email your photo to BeaMerchant@asda.co.uk. We’ll pick the three best photos and award the following star points to the stores:

  • First prize: 600 star points
  • Second prize: 300 star points
  • Third prize: 100 star points

We’ll display the best photos here on the Green Room Be a Merchant page, they’ll also end up on Mark Ibbotson’s WAGJLL wall. Make sure you send your photos in by 5pm on 13th September to be in with a chance! See full terms and conditions.

Posted in Green Room Be A Merchant on 30 August 2014
Green Room Diversity

At the weekend we saw another fantastic turnout at Pride events in Manchester, Walsall and Cornwall taking our Summer of Pride total so far this year to 23 events, with another seven planned between now and October.


As the Senior Director for Talent, Resourcing and Diversity and Inclusion, it is overwhleming to see how our colleagues have driven our Summer of Pride in such a big way this year. There is a saying that ‘Diversity is being invited to the party, Inclusion is being asked to dance’. And boy have you danced!

It has been amazing to see the pictures here on the Green Room and on the @AsdaLGBT Twitter page. Your passion and commitment cannot be mistaken and you have shown our colleagues and customers how important our LGBT community really is to us.

Thanks to everyone who has been involved this year, and for those of you whose Pride celebrations are yet to come, I hope you have a blast. Now we just need to think about how we can top this next year!

Matt Milbrodt

Posted in Green Room Diversity on 28 August 2014
Green Room News

Our hugely popular Baby & Toddler Event is now on in stores and online with great deals on baby essentials, George clothing and products for the home and nursery.

Baby & Toddler Event

We’ve got loads of fantastic offers – including deals on Mamas & Papas Barnie Buggy and Venture car seat, Pampers Baby Dry Mega Packs and nursery products including the Bright Stars Safari gym. And this is the first Baby Event where we have introduced gifts including Mamas & Papas Imprint Kit and Imprint Canvas at great prices.

Find out more here
Posted in Green Room News on 25 August 2014
Green Room News

Our Community Life Champion at Asda Toryglen, Liz Arbuckle, played a key role at the Glasgow 2014 Commonwealth Games as a volunteer team leader.


Liz was positioned across the road from our Toryglen superstore, Hampden Park for the athletics, Strathclyde Park for the triathlon and Cathkin Braes for the mountain bike racing. It was her job to make sure her Clydesider volunteers were well looked after, to motivate them and make the Games a great experience for everyone involved!

We spoke to Liz about her experience at the Games. She said:

“The highlight of the Games for me was meeting so many people who had travelled from all over the world. I also loved seeing so many people dressed in the colours of the country they were supporting, entertaining them while they waited in line or were en route to the venue. I was known to sing a few wee Scottish songs and get them involved in the chorus.

Read more here
Posted in Green Room News on 18 August 2014
Green Room News

Don’t forget that the deadline for Women in Leadership nominations is Friday 22nd August for Home Offices and ALS and Friday 29th August for Retail!

Women in Leadership

Interested in joining the Programme?

  • Express an interest to your line manager
  • Senior leadership teams in each function/ region will create a shortlist
  • Vice Presidents are responsible for final sign off for nominations in your area
  • Selected participants will be notified from 15th September

Find out more about the Programme here.

Posted in Green Room News on 18 August 2014