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Green Room News

Do you know a colleague or colleagues who are SO Asda? Do they live our beliefs every day?

Asde Life

Give them the recognition they deserve and nominate them to appear on the front cover of the November/December issue of the Asda Life Magazine.

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Posted in Green Room News on 28 August 2015
Green Room News

We’ve been celebrating National Burger Day in style in many of our stores.

Asda Newport

Some of our extra-brave colleagues have been dressing up and holding a series of fun activities in store to mark the occasion.

From dressing up to indoor BBQs, colleagues did a fantastic job of promoting our burger range and encouraging customers to celebrate the day.

Read more and see more photos
Posted in Green Room News on 27 August 2015
News & Blogs

How’s this for a dream job? Our Chief Ice Cream Tester Louise Bamber tastes every new ice cream flavour before it goes on sale and travels the world looking for new and inspiring trends!

Louise at work

Louise and her team came up with the idea for teaming much-loved biscuits with ice cream for a tasty summer snack. Our Bourbon Biscuit and Custard Cream ice creams have been flying off the shelves this summer – and it sounds like there may be more to come.

Louise said: “Not only do they bring back fond memories but they also differ from the standard choc ice or cone. We’re already being asked to develop new biscuit-themed flavours!”

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Posted in News & Blogs on 25 August 2015
Green Room News

Here’s an exciting opportunity for Asda store colleagues with that special star quality to be part of our Christmas TV advert.

Asda colleague during filming

Colleagues starred in our Save money. Live better TV advert in July and we’d really love our colleagues to star in the Christmas TV adverts in a similar way.

Read more and find out how to get involved
Posted in Green Room News on 24 August 2015
Green Room News

Congratulations to all our brilliant long-serving colleagues who attended the annual Big Asda Anniversary.

More than 1,400 colleagues were at the event at Doncaster Racecourse to celebrate a work milestone of 25, 30, 35, 40, 45 or 50 years’ service.

The event was hosted by Strictly Come Dancing presenter Claudia Winkleman.

Check out our photo gallery
Posted in Green Room News on 20 August 2015