We’ve added hundreds of fantastic new summer products to our Chosen by you range, from picnic pies to kids’ ice creams – all have been tasted and approved by customers.

We have everything you need for a great summer celebration, our latest additions to the range are perfect for your Jubilee celebrations and include our Summer Hero range.

Our Hero ranges include Chilled Party Food lines, Frozen Party selections, BBQ, Ice Creams and Lollies as well as Great Party lines in Bread and Cakes plus Jubilee exclusive products.

We’re running a colleague competition to celebrate the launch of our new Chosen by you products. The winning entry will receive £200 towards an end of summer party and 20 star points for up to five colleagues.

Four runners up will receive £100 towards end of summer party and 10 star points for up to five colleagues.

We want you to sample at least two Chosen by you summer hero products as part of your June celebration lunch. We want to know what you did to sample the product – please include a photo to show us how you set up the product and included your fellow colleagues. Then tell us which product your team preferred and why.

Simply fill in the form below and upload a photo for your chance to win. Entries must be received by Friday 29th June – see full terms and conditions here.

From Rockstar games, the makers of Grand Theft Auto and Red Dead Redemption, comes the latest installment of the Max Payne saga.

No longer a cop and close to the edge, Max takes a job protecting a wealthy family in Sao Paulo Brazil, but events soon spiral further out of control.

The game is set to be a truly cinematic first person shooter and for the first time, a multiplayer option.

The game, on both PS3 and Xbox 360 (rated 18) will be available at selected stores and on Asda Direct from 00.01 on Friday 18th May.

Colleague Competition:

To celebrate the launch, we are giving away some fab Rockstar goodie bags. For your chance to win simply fill in the form below and tell us:

Where is Max Payne 3 set:

A. London
B. Los Angeles
C. Sao Paulo

Entries must be received by Monday 28th May – see full terms and conditions here.

Tish Joyce, from the Asda Direct Team is pursuing a challenging goal to run the London to Brighton Trail Ultramarathon in September to raise money for Tickled Pink. The first challenge was the 27 miles Brighton Trail Marathon, which she completed on 18th March.

Tish said, “It was a beautifully sunny start on Brighton beach before the grueling hills of the south downs. I started well but after the midway point really struggled with the hills and the extra mile was mentally very challenging, giving me a slower than expected finish time of 5 and a half hours – but thankfully no injuries!

The Brighton Trail Marathon made me realise three things – the Sussex Downs are very, very hilly so I need to master hill running, I need to be a lot fitter and my crazy idea to run 56 miles over hilly trails was totally insane!

Sometimes I wonder what on earth I’ve let myself in for, but as I’m doing this for Tickled Pink and have broadcast it to the nation I don’t have a lot of choice! So please make it all worth my while and sponsor me.

I am determined to complete it and am now focused on improving not only my fitness but my running form to master hills. I’ve just spent a week in Berlin, studying to be a Chi Running instructor, so am confident that with some focused practice I can ensure I run more efficiently, injury free and hopefully a little faster.

To ensure I focus on improving my form and not only distance, I’ve decided to run the Wharfedale Off Road Half-Marathon on 2nd June, and then build up my endurance for the 40m Peak District Ultra in August, before the 56m London to Brighton Ultra at the end of September.’’

Fundraising is going very well with 46% of the £2000 goal raised! Please help to motivate her over the next five months of training by showing your support for Tickled Pink.

Our Tickled Pink campaign benefits two breast cancer charities – Breast Cancer Care and Breast Cancer Campaign. Tish aims to raise £2000 for this excellent cause. Please show support by donating here.

Tish will provide regular updates on each running challenge throughout the year!

Our Asda Price Guarantee with £5 off every £40 is back!

We’ve brought it back to help you celebrate the bank holiday – whether you’re planning a Big Jubilee Lunch or resting. And once again, colleagues can qualify for the APG £5 off £40 bonus too.

Just spend £40 or more before the discount is applied, then take the Asda Price Guarantee Challenge online.

Earn Dates: Monday 21st May – Saturday 3rd June
Redeem Dates: Tuesday 22nd May – Sunday 17th June

You might have spotted our limited edition Jubilee gift cards in store* or online recently which features a wonderful portrait image of the Queen.

This is the perfect gift to celebrate this memorable occasion but you’ll have to be quick as they’re only available until the 5th June.

To mark the celebrations, we’ve put some interesting facts together about the Queen – did you know:

• The Queen is the second longest serving monarch.
• The Queen is currently patron of over 600 charities and organisations.
• The Queen has answered around three and a half million items of correspondence.
• The Queen has sent over 175,000 telegrams to centenarians in the UK and the Commonwealth.
• In 60 years, The Queen has undertaken 261 official overseas visits.
• Unusual live gifts given to The Queen on foreign tours include: two tortoises, a seven-year-old bull elephant called “Jumbo” and two black beavers.
• The first football match The Queen attended was the 1953 FA Cup Final.
• The Queen has sat for 129 portraits during her reign.
• The Queen learnt to drive in 1945.
• The Queen’s real birthday is on 21st April, but it is always celebrated on a Saturday in early June.
• The Queen has 30 godchildren.
  
  

*excludes NI stores

2012 is the year of the Olympic Games and we are delighted to launch the P&G Olympic Games Colleague Incentive to celebrate!

We want everyone to get into the Olympic spirit so we are rewarding the top performing stores with fantastic prizes – including party kits with everything to get your team in the spirit and star points.

In this challenge, supported by P&G, we will be measuring increases in sales and volume on all P&G lines including Pampers, Ariel, Gillette and Olay.

This is a great opportunity to drive store sales leading up to the Olympic Games and build fun and exciting displays. Show us how you’re getting involved by uploading your stories and pictures here.

Further details can be found on The Wire – results will be available on the Selling Dashboard on The Wire each week so you can keep track of how your store is doing.

Good luck!

Look out for more Olympic Colleague Incentives soon.

We’re working with WRAP to let you know how you can save money and reduce food waste.

Did you know…
Almost 50% of the total amount of food thrown away in the UK comes from our homes. We throw away 7.2 million tonnes of food and drink from our homes every year in the UK, and more than half of this is food and drink we could have eaten.

We throw away more food from our homes than packaging in the UK every year. Wasting this food costs the average household £480 a year, rising to £680 for a family with children, the equivalent of around £50 a month.

Environmental impact
If we all stop wasting food that could have been eaten, the benefit to the planet would be the equivalent of taking 1 in 5 cars off the road.

Why is it wasted?
There are two main reasons why we throw away good food:

• We cook or prepare too much or we don’t use it in time.
• The foods we waste the most are fresh vegetables and salad, drink, fresh fruit, and bakery items such as bread and cakes.
  
  

The good news!
Between 2006/07 and 2010 food waste has reduced by around 13%, over 1 million tonnes – this amount of food would fill Wembley stadium!

Saving money does not mean cutting down on the indulgence and fun, if anything, planning well, will leave us with a warm glow of self-congratulation. So what’s the secret?

Read our five easy ways to get started from Love Food Hate Waste and tell us your top tips.

See their website for recipes and top tips.

We had a great launch of Community Life across our stores, depots and home offices and we would like to thank all colleagues for sharing your stories with us.

It has gone great so far and we want to make sure that we continue to hand out those tokens for customers to vote with.

Make sure you have a box of tokens on the checkouts to hand out at every transaction. Everyone is getting involved in Community Life and Checkout Colleagues are a key part of driving this in store.

Remember to hand out those green tokens!

Show us how you’re getting involved in Community Life by uploading your stories and pictures here.